The Clarity Blog

3 Reasons Why You Need Jewelry Appraisal Software

Can you insure lab grown diamonds?

No matter the time of year or the economic climate, your jewelry business could use a boost! 

Increasing revenue, pleasing customers and exciting employees is easier said than done, though. Wouldn’t it be great if there was something that could help accomplish all that and more? 

Good news: the Jewelry Appraisal Solution is the answer you’ve been looking for. 

It’s free to use on the Zing® marketplace and provides a seamless experience for both you and your customers who need appraisals for insurance purposes. 

Here are three reasons why appraising with this tool is a no-brainer. 

Benefits of the Jewelry Appraisal Solution:

1. The Ability to Leverage Gemworld’s Expertise

As a user of the Jewelry Appraisal Solution, you have access to diamond and colored gemstone wholesale pricing modules along with an estimated retail replacement value. You can combine details from customer purchases with Gemworld’s data and, if needed, adjust the final estimated retail value based on your expertise. 

2. Additional Revenue Stream

Creating appraisals is free, and you can earn $20 for qualifying appraisals that accompany a completed application through the Jewelry Appraisal Solution. You aren’t capped at a certain dollar amount either, so how much you can earn is up to you and how many appraisals you are able to complete.  

3. A Fantastic Jeweler and Customer Experience

Completed jewelry appraisals are sent to your customer with access to an instant insurance quote provided directly from Jewelers Mutual. They can apply and may receive protection before they even leave your store.  

These customer-friendly, company-branded appraisals can be completed in a matter of minutes with an intuitive interface that works on desktop or mobile devices. Cloud-based storage also lets you access everything you need, wherever you are.

Watch the video below to see how easy it is to create an appraisal.

Your business isn’t going to boost itself. It’s time to start using the best jewelry appraisal software and making your customers happy. 

Sign up for the Zing by Jewelers Mutual Group marketplace and submit an interest form. Our team will reach out to get you signed up! You can even test out appraising with the solution’s demo mode while you wait.


Register for free at

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About Jewelers Mutual Group

Jewelers Mutual was founded in 1913 by a group of Wisconsin jewelers to meet their unique insurance needs. Later, consumers began putting their trust in Jewelers Mutual to protect their jewelry and the special memories each piece holds. Today, Jewelers Mutual continues to support and move the industry forward by listening to jewelers and consumers and offering products and services to meet their evolving needs. Beyond insurance, Jewelers Mutual’s powerful suite of innovative solutions and digital technology offerings help jewelers strengthen and grow their businesses, mitigate risk, and bring them closer to their customers. The Group insurers’ strong financial position is reflected in their 37 consecutive “A+ Superior” ratings from AM Best Company, as of November 2023. Policyholders of the Group insurers are members of Jewelers Mutual Holding Company. Jewelers Mutual is headquartered in Neenah, Wisconsin, with other Group offices in Dallas, Texas and Miami, Florida. To learn more, visit