The Jewelry Box Blog

Jewelry Appraisals: What Everyone Forgets When Buying Jewelry


jewelry appraisal

Buying a new piece of jewelry is exciting. You get lost in the sparkle and admire the way it graces your finger or lays just right across your collarbone.

You might think beyond the initial excitement to the cost of the piece, considering it’s likely to be a decent investment. But do you think any farther ahead than that?

We think you should. Jewelry appraisals, anyone?

Why Get a Jewelry Appraisal?

Since jewelry insurance premiums (the amount you pay annually to maintain your coverage) are typically based on the value of the jewelry, what would happen if that value was incorrect?

If your jewelry’s value was over-inflated, you could spend more than necessary to insure your piece. Or, the reverse could mean you’re under-insured and may incur additional out-of-pocket expense to repair or replace jewelry that becomes damaged or lost. Insuring your jewelry for its current retail replacement value is vital to repair or replacement.

In addition to insurance-related risks, there are a few other compelling reasons to get a jewelry appraisal:

  1. It substantiates proof of ownership in case your jewelry is ever stolen and recovered by police.
  2. An up-to-date appraisal keeps record of the current value of your piece, in case you wish to sell it in the future.

Whichever reason compels you, you’ll need to know some basic terminology and industry guidelines to ensure you’re getting an appraisal from a qualified source.

Appraisals vs. Diamond Grading Reports

Unless you’ve worked in the jewelry industry or are a seasoned jewelry purchaser, the terminology surrounding various documents that assess your jewelry is confusing.

  • A point-of-sale document, like a receipt or purchasing agreement, typically only provides a one- or two-line description and the retail value of the jewelry.
  • A diamond grading report is most often used when buying an engagement ring. It tells you everything you need to know about your diamond – essentially the 4Cs.
  • A jewelry appraisal assigns value to your entire piece, taking into account the setting and any stones.

Even within appraisals, many jewelers and appraisers recognize a few different types:

  • A replacement value appraisal details the cost to replace the jewelry with an item of same kind and quality – the current market price.
  • A comparable replacement value appraisal does the same, but for items no longer available. This is often used on estate pieces and antiques.
  • A fair market value appraisal is based on what price a willing buyer and seller would agree upon. This type of appraisal is used for estate settlement, tax liability, and other legal matters.

For new purchases, you’ll want to get a fully detailed replacement value appraisal.

Jewelry Appraisal Cost

A competent professional appraiser will charge for services by the hour or a flat fee per piece.

Fees should never be based on percentage of the value. Any fee that is based on a percentage is considered unethical because incentive exists to inflate the value to collect a higher fee.

On average, hourly rates range from $50 to $150, but it depends on the complexity of the piece. There’s laboratory work involved to inspect and gather facts about the piece, as well as market research to compare like pieces and the actual writing of the appraisal.

As with many other skilled services, you get what you pay for with an appraisal. If you’re offered a very low fee, you know the saying: It’s probably too good to be true.

In Conclusion

Jewelry appraisals are often overlooked or pushed back until later – but that puts you at risk for not having an accurate appraisal in the case of the unexpected.

One prominent jewelry appraiser, Charles Ellias, summed it up well in "A Guide to Choosing a Professional Jewelry Appraiser":

“Protect yourself. It is always better to hire a professional now than to find out down the road that some of the most sentimental purchases you will ever make in your lifetime are not properly protected.”

If you’re not sure where to get a jewelry appraisal, we recommend American Gem Society and the National Association of Jewelry Appraisers for a list of appraisers by state. These organizations hold their appraisers to the highest standards of excellence, requiring specialized training in jewelry appraising and continuing education each year.

Interested in seeing how much jewelry insurance could cost you per year? It's less than you think. Click the button below to check your rate. 



Editor's Note: This post was originally published in 2016 and has been updated.


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About Jewelers Mutual Group

Jewelers Mutual was founded in 1913 by a group of Wisconsin jewelers to meet their unique insurance needs. Later, consumers began putting their trust in Jewelers Mutual to protect their jewelry and the special memories each piece holds. Today, Jewelers Mutual continues to support and move the industry forward by listening to jewelers and consumers and offering products and services to meet their evolving needs. Beyond insurance, Jewelers Mutual’s powerful suite of innovative solutions and digital technology offerings help jewelers strengthen and grow their businesses, mitigate risk, and bring them closer to their customers. The Group insurers’ strong financial position is reflected in their 37 consecutive “A+ Superior” ratings from AM Best Company, as of November 2023. Policyholders of the Group insurers are members of Jewelers Mutual Holding Company. Jewelers Mutual is headquartered in Neenah, Wisconsin, with other Group offices in Dallas, Texas and Miami, Florida. To learn more, visit